The first T-shirts made with Infinna™ are now available on Tommy Hilfiger’s European online store. The design, made with 50% Infinna™ – our regenerated textile fiber – and 50% recycled cotton, is available in three classic Tommy Hilfiger colors: red, white and navy blue.
The release follows the May announcement of our partnership with PVH Europe, the headquarters of global fashion retailer PVH Corp.’s European operations. PVH Corp. is the parent company of the iconic Tommy Hilfiger and Calvin Klein brands.
Through the multi-year sales deal, PVH Europe have secured their supply of Infinna™ in the coming years, and plan to create future products made with Infinna™ for both the Tommy Hilfiger and Calvin Klein brands.
Infinna™ is our unique, patented regenerated textile fiber with the soft and natural look and feel of virgin cotton. Created using our tested and proven technology, our premium-quality fibers can be made purely from cotton-rich post-consumer textile waste that would otherwise end up in landfills or be burned.
We’re so excited to see the first results of our collaboration available to the general public and are looking forward to what’s to come.
Check out the Tommy Hilfiger range.
Learn more about PVH Corps.’s Forward Fashion Strategy.
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